The COG Marketing Team

Learn more about our dynamic

In House Marketing Team

Digital content is today’s most direct and intimate connection to the consumer. In many real estate firms, much of the marketing function is outsourced to third party vendors who come and go month to month (or even week to week). At COG, we maintain virtually all of our marketing functions in-house and our collaborative team benefits from the consistency and focus that our program delivers.

Our marketing department is tasked with running and operating a dynamic, agency-level firm. Their “customers” are our sales agents and the clients that they serve. Each property is given unique attention to ensure that it can be seen and appreciated by the widest possible audience when the moment is right.

Larger listings and projects require exceptional brand building and creativity. The collaboration that we foster is unique in our industry. We believe in and invest in a team of people who can rely on the unique skills of each other to bring about the best business outcomes for our ultimate buying, selling and renting clients. From high end listing videos worthy of prime time tv spots to viral social media shorts, our aim is to frame luxurious homes in a palpable way that leads to direct connectivity and ongoing engagement.

Our marketing team is available to strategize, compose and ultimately film agents and their properties with uncompromising production quality. This content is published across many different social and digital channels as well as traditional print media when appropriate.

Listing Services

Larger listings and projects require exceptional brand building and creativity. The collaboration that we foster is unique in our industry. We believe in and invest in a team of people who can rely on the unique skills of each other to bring about the best business outcomes for our ultimate buying, selling and renting clients. From high end listing videos worthy of prime time tv spots to viral social media shorts, our aim is to frame luxurious homes in a palpable way that leads to direct connectivity and ongoing engagement.

Our marketing team is available to strategize, compose and ultimately film agents and their properties with uncompromising production quality. This content is published across many different social and digital channels as well as traditional print media when appropriate.

Listing Services
Listing Servicess
Listing Servicess

Get to Know Our Marketers

Strategists and Storytellers

A Look into Our Video Program

In 2021 we made a commitment to produce “film quality” videos daily. We hired multiple videographers to join our in-house marketing staff. As a group, we’ve been working to elevate the Real Estate sales experience in Boston by developing highly customized solutions – highlighted by scroll-stopping video content.

The internet tells us that only 9% of real estate agents create listing videos, even though listings with video drive 403% more inbound inquiries. So we’ve leaned into the discovery and aim to keep the cameras rolling as much as possible!

Go behind the scenes:

Whether it’s creating compelling content, understanding customer needs, or staying ahead of market trends, this dynamic team of individuals is contributing to our company’s marketing initiatives and working with agents to bolster their brands.

Looking to Join the Team

We are always looking to add new talent to our dynamic team of creatives. So, if you bring something new to the table, please reach out!

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